Shallon founded a company called Guiding Graphics in 2007 to help architects, planners, interior designers, engineers, developers and landscape architects make their mark in the world, stand head and shoulders above competitors and visually communicate their concepts to clients. Offering results-driven strategic consulting and top-notch graphic design services, Guiding Graphics has two main objectives: to make you look great and feel totally confident when you present your ideas, plans, and proposals.
We know what it takes to sell a big idea, land a multi-million dollar account or persuade a key, but indecisive player. For nearly a decade, I’ve led a team of designers at Hart Howerton, a premier international firm that knows the value and importance of a well-designed, well thought-out presentation. Even if you stutter, forget your lucky tie, or get a run in your stockings—your presentation is there to back you up. It’s your ace in the hole.
As we all know, a great image is worth a thousand words. From RFPs to power point presentations, from social media training & graphics to print collateral and web design, Guiding Graphics can furnish you with the tools you need to make a memorable impression and ultimately improve your bottom line.
Shallon Gammon, President & CEO of Guiding Graphics, graduated from Parsons School of Design with a Communication Design degree. Shallon managed the graphics department which she developed for an international architectural firm’s New York office for 9 years. This challenge required the targeting and hiring of talented and energetic support team, to set and maintain operating budgets, to purchase new equipment, and to design and prepare complex presentations for multi-million dollar projects. Shallon also prepared the firm’s marketing materials, orchestrated the photo shoots, designed the quarterly mailers, monitored and maintained the firm’s website, intranet, and image filing database – all within a deadline driven environment.
Currently, Shallon is Founder & President of AEC Professionals Circle. Also a member of the Art Directors Club, AIGA, & NAPP Shallon is continually looking for new challenges.
Please join her on Linked in, Facebook or Twitter.
Here is what some people have said about Shallon’s work and consulting services.
“Shallon makes miracles routine. Shallon managed a team of graphic artists to complete a continuous onslaught of design and production work. Just when she’d have “three balls in the air”, someone would toss her a fourth, and she’d juggle that one, too. She did this seemingly on a daily basis, with efficient planning, sensible allocation of resources, good foresight, and good cheer. Shallon is one in a million.”
–Roy Pertchik Associate, Hart Howerton
“I found Shallon through her group on LinkedIn and hired her to create a presentation that was literally due overnight. She exceeded my expectations in every way…creatively, quickly and very affordably. We will hire Shallon to do special projects for us again and again…she makes me look good!”
–AnneMarie Alexander, Director of Business Development, RDRICE
“It was truly a pleasure to work with Shallon. She was really easy to collaborate with and created a beautiful finished presentation on a very tight timetable. I will definitely hire her again to work on other projects.”
–Robin Sanderson, The Sanderson Group
“Shallon is truly a talented designer and best of all a honest and trust worthy person to do business with! Dealing with her is a pleasure! You won’t be sorry.”
–Paul Conant, Paul Conant Consulting
“Shallon provided outstanding designs that won us substantial business opportunities. On all projects, she excelled with on-time deliverables, reliability, and terrific creativity that exceeded our expectations every time. She is a winner if you are seeking great value and a wonderful person with whom to work.”
Juli Ann Reynolds – President, Tom Peters! Company
“With a keen eye and uncompromising attention to composition and detail, Shallon brought out the best in those that worked with her and for her. Always cool under pressure, she’s the ideal manager for the deadline oriented world of graphic development for any firm interested in going that one step further than the competition.”
–Andre Junget Illustrator/renderer, Hart Howerton